During this year, many have been said about the millennials. And I’m feeling what they’ll feel someday: something new is coming and I’m not on it. Or as Steve Jobs said about death “It clears out the old to make way for the new”. I’ll consider myself as a Generation Y member.1 I’m starting to have real contact with this generation, and the feeling that I have about it  is:  everything is glamourous and quick. And worst, they’re being “supported” by a lot of people that doesn’t have a clue about digital world, so they attach the millennials to this digital world (and think that is the same package).

To get things clearer: Digital world was made way before any of millennials even thinking about their birth and I may say that it was done by people before my generation. Second thought, this is not a “my generation was best” article, but seriously: things that this generation have to start considering before they become a generation of depressive people who didn’t achieve theirs goals. So, the advices of the 30 something guy start:


I’ll repeat: “I don’t care how tough you are it will beat you to your knees and keep you there permanently if you let it. You, me, or nobody is gonna hit as hard as life. But it ain’t about how hard you hit. It’s about how hard you can get it and keep moving forward.

How much you can take and keep moving forward. That’s how winning is done! “.So.. who am I? If Rocky Balboa says, it is said. And it’s all said in this part of the movie. You know that job promotion? That wonderful trip? That flirt? It’s not going to happen, son. Not that easy. And if for a piece of probability happens, it was lucky. And it will be washed away from you before you realized it. Serious, good things happens from hard work, and you got to be willing to take the hits. But it’s not that painful. So be aware: many bad things will happen and things that you didn’t want to happen, or you didn’t think you deserve are going to happens with you. But you can handle it. You are build to last.

“It ain’t about to come up, it’s about to come back”


Do I need to say more? This is not an issue from their generation. It’s a general issue. But since things are not going any better, they should consider this advice. There’s a book called “The Death of Why – The Decline of Questioning and the Future of Democracy”.

In the beginning of the book the author says something that I’ll never forget: “Questions are a risky business. There’s a reason Socrates was sentenced to death, after all”. You’ll read a lot of articles, statistics and conclusion that you need to stop and say: Who said that? How did you come with 30%? How this sample vs population was defined? Based on what? Which scientific evidence do you have to write this? This quest for sources must be part of your personality. Don’t let other people draw the conclusion for you. It’s YOUR responsibility to judge things those you read and allow then to influence (or not) you.

“Questions are a risky business. There’s a reason Socrates was sentenced to death, after all”


Said Public Enemy back on 1988. Media is a business. And since business stands for money, you don’t need to be that smart to understand that media create and promote news to influence you to do what they think it is best. But let’s cut the conspiracy talk here. This advice is not just about “media” or the “mainstream”. It’s about going with the flow. Don’t believe in things just because “everybody is doing or saying”. Really, if everybody is doing something I’ll go for the opposite direction. The mediocrity standards are becoming lower and lower. So, reconsider your thoughts on things that everybody is doing. DON’T GET STANDARDIZED.


You might not realize, but your time is limited. So, focus your energies on things those will make you better. Do you have to work with someone who you don’t like? Do your work and let mother nature do her job. You should focus your time on learning, coaching people, and working. Don’t spend your time trying to influence others or trying to prove your point. No one cares about it. No one.


There are many “motivational speeches” around. But I’ll stick with Master Arnold. Yeah, Arnold Schwarzenegger. He once said something that is the real deal: “You can’t climb the ladder of success with your hands in your pockets”.

And in this same speech he also said: Muhammad Ali, one of my great heroes, had a great line in the 70’s when he was asked, “How many sit-ups do you do?” He said, “I don’t count my sit-ups. I only start counting when it starts hurting. When I feel pain, that’s when I start counting, because that’s when it really counts”. That’s what makes you a champion. No pain, no gain.
Again, folks we’re drinking straight from the fountain here. I’ve seeing many young people believing that you don’t need to work or study as hell. That you can skip this boring and tedious part and go straight to success. Guys, there are no shortcuts.
You REALLY have to pass through all. I’m seeing that they are also “starting” it wrong. They want to graduate on college doing a course that is the shortest as possible. And not the one that is the right course for their future. And for those who think that “oh… this is workaholic talk”. Really, there’ll be plenty of time to have fun. But you’ve got to have priorities. To finish this advice, let’s see what Master Arnold says about it “fun”: “It is important to have fun in life, of course. But when you’re out there partying, horsing around, someone out there at the same time is working hard.Someone is getting smarter and someone is winning. Just remember that,if you want to win, there is absolutely no way around hard, hard work”. Enough said.

“You can’t climb the ladder of success with your hands in your pockets”


I’ll be short on this one because involves believes.  You may believe or worship whatever you want to: God, Jah, karma, voodoos, or someone who you trust. But there’s no more proven law that “you do things here, you pay things here”. World is a small town but from this law you can run, but you can not hide. It’s not yours? Don’t take it. You don’t want to people do this with you? Don’t do this to others. Simple as that. This is the kind of thing that evidences will get more and more clear as time goes by. And you’ll clearly see that this life is a mirror: You do good things, good things happens to you. When bad things happens to good people, I always remember Steve Jobs quote: “Sometimes life hits you in the head with a brick, don’t lose faith”. Sometimes good things fall apart so better things can happen. Trust that this happened for a reason that you won’t understand now – but someday everything will fit.


Economics says that a human being (and I strong believe that you should be on this specie) are capable of doing trade-off. And define trade-off as “the sacrifice that must be made to obtain a certain outcome”. So, two important concepts are being presented here: sacrifice and decision. Do you understand that alternative A have pros and cons and alternative B that have pros and cons too. So, you must compare pros with pros and cons with cons. And going further, after you decide that you prefer alternative B, you understand that when you choose B over A you’re accepting its cons together? So, although alternative B have cons, you rationally prefers accepts its cons over cons of alternative A?

This is a very important concept that human beings are losing. They want all. They want the pros of A and B and no cons. Really? Because this is a law of life. You have to deal rationally with cons. That is part of the process of becoming an adult.


Social networks are full of people screaming for validation. You don’t need “likes” on your status, just to be sure that people like you. I strong believe that they don’t. Well, to tell the truth, they do.

people aren’t against you; they are for themselves

But not the amount of like required to help you with a ride to a hospital when you are sick, or the amount required to help you when you’re unemployed. It’s just the amount required to pretend they care. Or the amount required to “let’s have a beer together”. So, you don’t need to share you thoughts with them. Neither do you need to be accepted in their circle. So, start to realize that “people aren’t against you; they are for themselves”. Do this hurt you? Ok, sorry. Let’s paint a rainbow again… everybody likes and cares about you, and YOU are REALLY important. Yeah…


This generation have a real issue with overrating. Everything about them is overrated. They overrate everything. Their parents, family raise their kids as they are the center of universe. And this allow them to believe that they can do all things they want. So it’s not a college party, it needs to be THE party. You have THE job, THE girlfriend. They are nature marketers. They sell theirs experience as something that we would never understand or have a taste over it. As time passed by, they will slowly realize that it is not THAT nice. And everyone will see that maybe, things got a little overrated.


Short on this. Without reference the ugly becomes beautiful and bad becomes good. So, watch your references, they will slowly shape you and your thoughts of life.


People love to stay on control. This generation should be aware as you get older you realize an important thing: you JUST can control yourself and what you do.

People are unpredictable

The other controls are just imaginary. They’re just being sold as an illusion that you have control. You haven’t. You haven’t control of people’s action. And since we’re talking about people: they’re UNPREDICTABLE. Do you think you know someone? Believe me. People are unpredictable.

That’s it. These advices will get clearer to you as you start to live. When you move from your parents house, when you finish college, when you start to work, when get married, when you get divorced, etc. I strongly hope that someone from millennial generation read this and, even though don’t fully understand it now, keep on their minds.

1 Generation Y = From 1977 to 1990. Millennials = From 1991 to nowadays